Worldsite
The offer — v1.0 · 2026
A worldsite translates complex products into legible, experiential site environments — designed with modularity, spatial architecture, and lived experience. It can be lived through a website or a production site. Informed by the visual and strategic practices of worldbuilding.
We build four to six of these a year. Each is principal-led, handbuilt, and designed to outlast campaigns, rebrands, and platform migrations. If that sounds like what you're trying to make, the rest of this page is the detail.
The Six Layers
- StrategyPositioning, narrative, territory. The argument that makes everything after it non-arbitrary.
- Brand IdentityMarks, type, color, motion, voice. The identity as a working kit, not a slide deck.
- Spatial Web DesignArchitecture, not pages. Designed for the mutable web — search, embeds, AI overviews — not just the hero shot.
- CMS (Sanity)A structured content spine. Schemas the client can write into without breaking the design.
- Design SystemTokens, components, documentation. The handoff that makes the next surface cheaper to ship.
- World ModelAn agentic AI layer grounded in the client's content, voice, and constraints. Every other layer is replicable. This one compounds with use.
Engagement
Who It's For
A worldsite is built for brands where getting it right is the whole job. The serviceable market is small — roughly 280 firms across six verticals.
- Luxury and fashion~80
- Cultural institutions~30
- Boutique hospitality~50
- Real estate development~40
- Architecture and design~30
- Funded startups, Series B and later~50
What We Don't Build
AI-slopped landing pages. Vibe-coded one-offs. Framer template re-skins. Agency decks that never become sites.
What We Build
Handbuilt, maintainable front-ends. Spatially considered architecture. Editorially precise copy and typography. Systems the client can own and extend without us.
Start a Conversation
If you're building something that has to live longer than a campaign, talk to us before design starts. A short call is usually enough to tell whether a worldsite is the right shape.
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